No amount of time spend in clarifying our overarching purpose, goal, and a very small number of non negotiable values is wasted. For sure it takes time to become clear. It's value in decision making during uncertainty and great internal conflict ( dharma sankat) is immeasurable. Applies as much in our individual lives as in organizations.
https://www.linkedin.com/posts/mpsriram_aventuspartners-purpose-values-activity-6672108861547278337--fXc
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